Helping an established high street retailer establish themselves online with a rebrand and new eCommerce website.
Building a brand with subculture heritage.
Since 2008, Rat Race has been a thriving high-street destination for heritage menswear. But their brand and website didn’t carry the same gravitas as the labels they stock.
With a move to new premises in 2019, Rat Race had the perfect opportunity to rebrand and invest in stronger, better performing eCommerce.
We worked with Rat Race to design a stylish new identity, develop an eCommerce website, and help with product photography.
Post-launch, Rat Race has seen fantastic growth in sales – with online revenue regularly outperforming their brick and mortar shop.
What we did
Logo / Brand identity
Web Design / eCommerce
Rat Race say:
“We found Mantra from a Google search and we’re certain we made to right choice. They’ve transformed our online and in-store business with the website, logo & branding design they created for us. Extremely professional, reliable, trustworthy and knowledgeable. We’ll definitely be keeping in touch with Mantra and using their services going forwards.”
– Laurence Clifton, Rat Race Margate